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Showing posts from November 30, 2014

Social Media + Strategy + Jesus= Cooking with a recipe

Have you ever tried cooking? Did know what you were doing the whole time or just going with the flow? I guess not. Almost everyone follows a recipe- whether it is written or just something long passed to you and memorized. It makes the cooking easier right? When you are following it, you efficiently use the time for preparation and cooking than just throwing it all in the pot. But what if there was no recipe? The end result might be a disaster or not as good as you expected it to be. Last semester, one of my papers for my Masters degree was about Social Networking sites or Social media in the workplace ( Like or Unlike: The Effects of Social Networking Sites in the Workplace ). Their has been a current influx of the utilization of the internet not just in the workplace but even in the churches. Social media has served as a great platform for any church or company to promote what they could offer and the message of Salvation. However, like in my mini thesis, social media wit

Creating a Game Plan: Making a Plan is Planning Not to Fail

There's a quote that is a favorite in church leadership and also in business: 'failing to plan is planning to fail'. That speaks truth when it comes with all aspects of our lives- ministry, business, family and even at a personal level. Whether  small or big scale , having a strategic plan is needed. It serves as the church/ self or company’s game plan if it desires to compete successfully in the world. Strategic planning is  synonymous  with strategic management.  The latter is often used in the academia while the former is often used in the business world.  Becoming a pastor of a thriving church have taught lessons of always creating a 'game plan' in order to reach the church's goals, purpose, vision and mission. In the world o ne of the focuses of having a strategic plan is marketing. Convert it to spiritual matters it might be called in different terms; winning the lost, evangelism and so forth.  Am I saying that we must 'market'